Page 8 - CRISP-Newsletter-Feb-2024

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The analyses and interpretation of data makes it very need to be strengthened and access to easy finance
evident that women entrepreneurs encountered should be available to encourage entrepreneurship.
challenges especially technical followed by
entrepreneurial or business challenges and then by c. Encouragement of entrepreneurship amongst women
social or personal problems. - Efforts need to be made at a larger scale to improve
the position of rural women entrepreneurs in society.
c) Awareness about government schemes: Skill development aligned with local industries should
be institutionalised to encourage entrepreneurship at
It is evident from the data that awareness levels of the scale.
respondents is really poor. Apart from the exception of
a few schemes such as the Prime Minister’s Employment d. Schemes, incentives and promotional measures need
Generation Programme (PMEGP), self-help programmes to be customised to the needs of women entrepreneurs
for women at DAY-NRLM, Khadi and Industries and be publicised so as to increase awareness and
Commission (KVIC), and the Annapurna programme they issues of accessibility. Investments need to be made
have not heard of other schemes and their associated towards creating awareness on entrepreneurship and
benefits. This means that despite of presence of schemes, young women should be given opportunities.
there are issues of accessibility due to lack of awareness.

Conclusion and Suggestions:

a. Rural women’s entrepreneurship has played a
significant role in addressing the scarcity of jobs and
the unemployment problem. It is also an important
part of the economic policy of the country (Dr.
Rajkhowa.M, 2020). It has become important to
foreground the needs of women entrepreneurs and
also work at the District level to identify produce that
suits different districts of Meghalaya. Another issue
that needs to be addressed is the lack of availability
of raw materials, both these aspects are intertwined
and programs need to incentivise the availability
of raw materials and simultaneously encourage
entrepreneurial activities.
b. Strengthening of local institutions: Training
institutions in the state need to be better equipped
to address the challenges faced by women
entrepreneurs. The trainings need to help women to
increase their work knowledge, risk-taking abilities
and capacities. They should also be able to extend
monitoring support over a period of time to ensure
quality products and service delivery from the
entrepreneurs. In addition to these bank linkages

MAASAM | FEB | 8